24 March 2010

New Database: Xtreme Information

Xtreme Information now available

Launched in 1983 as The TV Register, Xtreme Information captures and archives over 25,000 new TV and press advertisements every month from over 60 countries, as well as cinema, radio, outdoor and internet banner ads. Xtreme Information holds over 3 million ads and material going back as far as the 1950s.

Xtreme Information is now available via the Aston e-Library: Find Resource, Business Category, Market Research. Your Aston university username and password will be required.

http://libra.aston.ac.uk:8331/V/IBJHUQSNIS2T84754JUKNBAJ4L9HFUQX9J1U5PHU5N48QIMLCD-28122?func=native-link&resource=AST02938

In case of any queries please contact:

Lydia Matheson
Business Information Specialist
l.a.matheson@aston.ac.uk
ext. 4507

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